U.S. Ski Team Athletes Align with World’s First SUPERCANDY®
ANDOVER, Mass., Nov. 8, 2012 /PRNewswire/ — SNAP Infusion ® , the creators of SUPERCANDY, announced today that they have partnered with U.S. Ski Team athletes Tucker Perkins and Mikaela Shiffrin. This is another step in SNAP Infusion’s mission to help promote a healthy, active lifestyle. SNAP Infusion is committed to creating a premium sports nutrition brand with a function product profile.
On track to be a contender at the 2014 Olympic Games, Tucker Perkins was named to the first-ever U.S. Pro HalfPipe Team. One of five originally selected, Tucker was identified as a top rider in the United States. Tucker is known for his smooth style, huge amplitude and stomping tricks when it counts. A force to be reckoned with at 21 years old, Tucker’s hard work and determination has earned him the respect of his peers.
“After tasting the product and meeting with the team, I was inspired by what they wanted to create. There aren’t a lot of products out there that I feel good about putting in my body, but SNAP is one that I’m really excited about,” says Tucker Perkins. “It’s easy to take with me and the taste is awesome.”
Another 2014 Olympic contender, Mikaela Shiffrin began turning heads two years ago at age 15 with top finishes at the NorAm Cup races and a World Cup podium during her rookie season. Mikaela’s spectacular skills and talent landed her a spot in the elite top-25 World Cup Finals this past March. With an incredible work ethic and passion, Mikaela strives to be an inspiration to young girls as others on the U.S. Ski Team were to her growing up.
“Being on the U.S. Ski Team, I have a pretty rigorous training and nutrition program and SUPERCANDY is a perfect addition. Some of my favorites are SNAP MEL, BEAN and GUMMY and they help give me an extra boost,” says Mikaela Shiffrin. “I’m really excited to be part of the team so look for some exciting things this year!”
“It’s great to have two athletes on board who believe in the ideals of SUPERCANDY and SNAP Infusion,” said Eric Stoll, President and Founder of SNAP Infusion. “It was Mikaela’s and Tucker’s enthusiasm about the product that made us really want to have them both part of our team. We felt that they would fit perfectly within our brand.”
Available in five varieties, SNAP Infusion SUPERCANDY includes GUM, GUMMY, TART, BEAN and MEL. SUPERCANDY is packed with functional benefits, such as B vitamins to boost energy, antioxidants to support the immune system and electrolytes to balance hydration. It contains no artificial sugars, trans fats or high-fructose corn syrup.
This joint venture marks another sports partnership for SNAP Infusion. Earlier this year, SNAP Infusion became the Official SUPERCANDY of the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing Association and in 2013 will become the official SUPERCANDY of the New York Yankees.
About SNAP Infusion ® :
SNAP Infusion, a healthy brand for generation next, is the creator of SUPERCANDY, a quick and delicious snack you can feel good about devouring. The SNAP Infusion product line includes SNAP GUM, SNAP TART, SNAP MEL, SNAP GUMMY and SNAP BEAN. Every variety of SUPERCANDY® contains B vitamins to boost energy, antioxidants to support the immune system and electrolytes to balance hydration. SNAP Infusion is based in Andover, Mass. For more information, visit snapinfusion.com, Facebook.com/SnapInfusion, Twitter.com/SnapInfusion and YouTube.com/SnapInfusion.
About the USSA:
The U.S. Ski and Snowboard Association (USSA) is the national governing body of Olympic skiing and snowboarding and the parent of the U.S. Ski Team, U.S. Snowboarding and U.S. Freeskiing. Developed to facilitate participation in national and international competition, the Olympic sports organization provides structure for competitive skiing and snowboarding. From grassroots programs to governance of sport, management of rules, competitions and athletic rankings, the USSA oversees athletic pipelines for developments in the sports. With a vision to make the USA the best in the world in skiing and snowboarding, the USSA provides leadership and direction for tens of thousands of young skiers and snowboarders who share an Olympic dream while maintaining a strong adherence to core values. The USSA, established in 1905, operates out of the national training and education facility, the Center of Excellence, in Park City, UT. For more information, please visit www.ussa.org.
SOURCE SNAP Infusion